Proof & Motion — Performance creative. Built to perform.

Selected creative

Different formats. One purpose.

Creative should look native to the customer and intentional to the brand — across home services, consumer products, and beyond.

Independent Concept

Consumer Product · Product film · 9:16

Weatherman Trek Umbrella

Independent Concept

Beverage · Product film · 9:16

Good Boy Summer Watermelon

Independent Concept

Home Services · Testimonial · 9:16

See Why The Neighborhood Talks

Independent Concept

Home Services · Problem-focused · 9:16

The Hidden Cause

Proof & Motion does not display fabricated client work, testimonials, or results.

The creative feedback loop

We don't make content for content's sake.

Most creative production stops at delivery. Ours is built as a cycle — each batch gives us information that makes the next one sharper.

Research

We study your market, competitors, customer language and current creative.

Create

We turn insights into concepts, hooks, scripts and campaign-ready ads.

Test

Your team puts distinct messages and creative variables into market.

Measure

We read the signals that reveal what earns attention and action.

Learn

Every result becomes a clearer picture of what your customers respond to.

Iterate

Winning ideas evolve into the next round of stronger creative.

We create the ads. You put them to work.

Clear deliverables

Four ways to work with us.

Every plan includes a defined number of finished, campaign-ready videos — not a vague monthly retainer.

Founding pricing for our first clients — locked in while we build our first client roster.

START HERE

First Project

5 finished videos

3 original concepts + 2 variations

$750 one-time

1 revision round per concept
Full independent QC
Delivered ready to run
Full usage rights

See What We'd Make For You

Test

8 finished videos / month

4 original concepts + 4 variations

$2,000 /mo

1 revision round per concept
Full independent QC
No ongoing strategy/iteration layer

See What We'd Make For You

Great creative should earn your confidence.

Every retainer tier carries a 30-day guarantee, measured from delivery of your first piece of work each month — it covers your satisfaction with the creative itself. Pay at purchase. If you don't want to run the finished work, you get a full refund before it goes live.

Andrew Ursprung, founder of Proof & Motion

Built by an operator, not a content factory

Creative that respects the business behind the ad.

Proof & Motion was founded by Andrew Ursprung, a business operator and partnerships leader with experience helping technology companies and customer-facing businesses grow. After seeing how quickly paid advertising stalls when companies lack fresh, high-quality creative, Andrew built Proof & Motion around a different model: combine human strategy, modern production technology and real campaign feedback to create better ads — and improve them faster.

Andrew Ursprung

Founder, Proof & Motion

Common questions

FAQ

What am I actually getting each month?+

A defined number of produced ads each month, per the tier you choose — see Pricing above.

Do I need to film anything?+

Not by default. If you have usable footage of your team, product, or customers, we can incorporate it — most concepts don't require it.

Who owns the finished creative?+

You get full usage rights to every finished ad on delivery, transferable to your own use, forever — whether or not you continue with us. We may separately ask permission to show the work in our own portfolio; you're free to decline.

Do you run my Facebook or Google ads?+

No — we produce the creative. You or your existing media buyer runs it on your ad accounts.

Can I cancel?+

This is a month-to-month service — full terms are confirmed when you get started.

What happens after I reach out?+

A short conversation to understand your business and goals, then we scope the right starting tier and begin research.